Giorgos Aivazoglou breaks down NBA Europe vision and details expansion
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"The European sports market generates annual revenues of up to $50 billion; however, basketball accounts for less than 0.5% of that amount," explained Giorgos Aivazoglou, senior vice president and general director of the NBA for Europe and the Middle East.
Giorgos Aivazoglou, Senior Vice President and General Director of the American League for Europe and the Middle East said that there will be a new proposal in the following days, following the rejection with which they met by the Euroleague clubs last week
The National Basketball Association (NBA), together with the International Basketball Federation (FIBA), continues to develop an ambitious new basketball project. NBA Senior Vice President and General Manager of Europe and the Middle East, Giorgos Aivazoglou, presented the proposed structure of the NBA Europe league.
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