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Serena Williams 'Excited' to Play with Her New Signature Barbie Doll with Daughters

The collectible includes miniature tennis gear and a Barbie Dream Gap Project donation to a Florida nonprofit chosen by Williams.

  • Mattel released the Barbie Signature Serena Williams Doll on October 8, featuring the tennis legend's iconic lime green and white outfit from her 2005 Australian Open victory.
  • Williams selected the 2005 Australian Open ensemble to represent her resilience after saving three match points in that tournament, which secured her seventh Grand Slam singles title.
  • Mattel supported the release with a Barbie Dream Gap Project donation to Mrs. Rina's House of Blessings, funding educational programming for children and families in Martin County, Florida.
  • Beyond sports, the doll celebrates Williams' influence as a business leader and advocate; she expressed interest in appearing in a potential sequel to Margot Robbie's 2023 blockbuster as character Raquelle.
  • The doll joins the Barbie Inspiring Women Series, following the Venus Williams Barbie released last August and the Whitney Houston Barbie, recognizing leaders who break barriers across industries.
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The doll recreates the green and white outfit that the tennis player wore when winning the 2005 Australian Open. It costs $45 and includes a racket and a ball.

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Serena Williams received special recognition from Mattel with a Barbie doll inspired by one of the most iconic victories of her career. The toy was unveiled on World Girls' Day, October 11, and Williams herself responded with a personal message to her daughter. “Look what's finally here! This is the Barbie doll of Serena Williams. My daughter has just started playing with Barbie and I can't wait to play with her together,” the American tennis pl…

Mason City Globe GazetteMason City Globe Gazette
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Serena Williams 'excited' to play with her new signature Barbie doll with daughters

Serena Williams' mantel is crowded between her 23 Grand Slam singles trophies, 14 major doubles titles and four Olympic gold medals. Now, she'll have to find room for her Barbie.

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GEEKSPIN broke the news on Thursday, October 8, 2026.
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